Sell That Book and Hidden Treasure Books Marketing

...Hidden Treasure Books Marketing

The goal of this grass roots-based promotion is to build a steady and upward sales history for participating books. Expected to build reader loyalty for authors, it will thereby increase sales for other titles that author may have in release. The easily referenced, detailed CD catalog familiarizes the bookseller with undiscovered treasure; well-written, entertaining and informative works which will reinforce customer appreciation as they explore new talent, niche collections and the essential spirit of independently published, non-formulaic works.

A comprehensive marketing solution for authors, they may choose to remain relatively uninvolved or opt to be available for booksignings and personal appearances regionally or coordinated with a vacation tour.

HTB publicity representatives will also actively promote titles with coordinated opportunities for print, radio and Internet advertising in addition to creative, effective promotions geared to expose books to their ideal readers. Point of sale will always be directed to official Hidden Treasure Books retailers.

Do I Qualify?

For many, the most difficult aspect of publishing comes after the book is released. To generate sales you must gain a reader's perspective with a focus on their buying habits. HTB is a total marketing solution.

This program is based on a seven-phase plan:

1) Program acceptance
2) Multi-Media Enhanced Catalog Preparation
3) Bookseller Education and Support
4) Demographic targeting
5) Supportive, innovative and appropriate advertising
6) Store stocking for customer sales
7) Author Progress Reports

Phase 1 - Program Acceptance

To be included in the Hidden Treasure Book catalog, your book must meet the following:

Professionally edited

Well-designed and written

5" x 8" up to 8.5" x 11"

Soft or Hardcover

Perfect bound

Wholesale discount 40-55%

Currently in Release

Submissions will be reviewed by a HTB review staff - their decisions are final.

How to Submit

To qualify your book for the HIDDEN TREASURE BOOKS program, you should follow this procedure .